Our media analysis respects global analytics trends. Besides AVE, GRP, and OTS, we also track media reach, real number of views, the effect of PR communication on the number of visitors and a client’s business, ROI, and other important factors such as social media influence and number of likes, comments, and shares.
Media analysis is a structured overview of the picture media paints about your brand, company, or topic in a given time period. It maps content, topic, and time of media presentations in a given time period in a selected media sample.
Media analyses are tailored for individual needs; you can choose from dozens of international methodology criteria. They reveal deeper context, notify about new trends, confirm or disprove hypotheses, give quantitative as well as qualitative information, and make strategic decision-making easier.
The complex media analysis model relies on a team of leading media analysts in combination with advanced technology in computer data processing and machine learning.
The output is a comprehensible analysis that not only shows the real media communication image in context with other events, but also provides important insight accompanied by an analyst’s touch who describes which events influenced media publicity.
And all of that in your design, with your logo, in the format you want.